CHARME

HOSPITALITY CONSULTING

HOSPITALITY CONSULTING UNVEILED THROUGH STORYTELLING

In the realm of hospitality consulting, CHARME offers comprehensive expertise and services tailored to meet the unique needs of businesses in the hospitality industry. With a wealth of experience and a strategic approach, we aim to elevate your brand and enhance your operational efficiency.

HOSPITALITY TRAININGS WITH Rania Semertzian

Communication and Storytelling Workshops with Rania Semertzian, Soft Skillers Trainer & Communications Professional

One key element of our offering in the hospitality area is to conduct a series of workshops that focus on further developing the communication skills of existing and seasonal employees and aim to engage them in the art of storytelling. The goal of the training sessions is firstly to review the fundamentals of communication such as empathy, active listening, powerful language, the use of body language, complaint handling, etc. and secondly to engage the participants in applying storytelling techniques to effectively promote the resort’s narrative to the guests. This comprehensive strategy aims to not only strengthen the internal work culture but also to present a compelling and consistent brand image to external stakeholders, including guests.

Employer Branding

In addition, we offer consulting services for the development of Hotel Employer Branding Strategy. The scope of this effort is to cultivate corporate culture, optimize employee recruitment, increase employee retention, and finally improve corporate image positioning an organization amongst the most credible and attractive employers in the industry.

ABOUT Rania Semertzian

Rania Semertzian is a Communications Professional & Soft Skills Trainer, with more than 25 years of experience in the corporate and non-profit sectors in Greece and abroad. She has held senior managerial positions in Communications and Marketing at multinational corporations and institutions such as Vodafone, Anatolia College, Estee Lauder USA, Kentucky World Trade Center, and the Council of State Governments.

Rania has a proven track record in the development and delivery of tailor-made soft skills trainings, covering diverse topics such as effective communication, leadership, interpersonal skills development, conflict resolution, time management and customer experience.

With a diverse educational background including 7 years in the USA and a year in France, she brings a deep understanding of cross-cultural dynamics and a global perspective to her training approach. Her expertise extends beyond conventional realms, with a notable focus on the hospitality industry. Currently, she holds an adjunct professorship at the ACT School of Business, teaching Communication courses at both the graduate and undergraduate levels. Moreover, she consults companies in developing strategic communication and employer branding plans.

Rania is fluent in both English and Greek and holds accreditation as a mediator from the Greek Ministry of Justice and ADR-ODR International. She is also a certified practitioner of Neuro-Linguistic Programming (NLP) by the American Board of NLP. In addition to her professional roles, Rania is passionate about mentoring startups at the ACT Entrepreneurship Hub.